This year our employees has selected Young Minds as our chosen charity. This organisation is the UK’s leading charity fighting for children and young people’s mental health and their aim is to ensure that young people get the best possible mental health support and have the resilience to overcome life’s difficulties.

Each year, Vanilla encourages its staff to pull together and undertake a fundraising activity.  With the arrival of COVID-19 the team’s original plan (to cover the distance between our two UK offices – from our head office in Brigg, Lincolnshire to Newcastle) was postponed. That is a total distance of 143 miles (the same distance as an Ironman). Instead we will cover the same distance in a socially isolated way.

In order to achieve this goal, our employees have been asked to complete one or more elements of an Ironman Triathlon – one of the most enduring and brutal long-distance triathlons you can undertake.

Our employees can choose to complete at least one of the following activities (or 1/3 of each):

Cycle – 112 miles (180.25km)

Run or Walk – 26.2 miles (42.20km)

Swim – 2.4 miles (3.86 km).

The rules are that these activities need to be completed between 5pm on September 25th and 8am on September 28th.

All this is of course for charity and we know that there are a lot of very good causes out there, but this year our employees has selected Young Minds as our chosen charity. This organisation is the UK’s leading charity fighting for children and young people’s mental health and their aim is to ensure that young people get the best possible mental health support and have the resilience to overcome life’s difficulties.

To support our fundraising efforts, please visit https://www.justgiving.com/team/Vanilla2020CharityChallenge or for more information on Young Minds, visit https://youngminds.org.uk.

Vanilla Charity Challenge 2020